Frequently Asked Questions About the BuyerZone Lead Referral Program
Click on any of the questions below or scroll down to review answers to frequently asked questions about the BuyerZone Lead Referral Program.
Or, contact a BuyerZone Customer Care Representative with your questions now. Call 1-888-393-5000 or email custcare@buyerzone.com
About the BuyerZone Lead Referral Program
Membership in the BuyerZone Supplier Network
About the BuyerZone Lead Referral Program
Tell me more about BuyerZone
Founded in 1992, BuyerZone is the leading source for sales leads targeting ready-to-purchase business buyers. Founded in 1992, our online marketplace attracts buyers seeking quotes for over 125 types of business purchases, ranging from office equipment to business services to industrial and construction equipment. View a full list of categories currently available. Recognized by Deloitte for five consecutive years as one of the fastest growing companies based in New England, BuyerZone has facilitated more than $5 billion in B-to-B transactions since 2004. BuyerZone is a division of Reed Business Information, North America’s largest business-to-business information services provider.
How does the BuyerZone lead referral program work?
Buyers submit Request for Quotes on the BuyerZone.com website by answering customized questions based on the product or service they wish to purchase. BuyerZone’s proprietary matching system identifies the suppliers that are the best match for the buyer’s specifications. An email, including the buyer’s full contact information and their purchasing details is sent to all matched suppliers. Suppliers then contact buyers directly, either by phone or by email to begin the sales process.
How are BuyerZone leads different from other lead sources?
BuyerZone leads are unique in that they capture critical purchasing details from individual buyers as they are planning a near-term purchase. Because you may tailor the program to fit your unique sales territory and budget - and the service is priced on a pay-per-lead basis -, it’s an efficient, low-risk way to connect with pre-qualified prospects. BuyerZone leads are easily tracked to allow you to clearly measure program ROI, and as an added no-cost benefit, we provide direct buyer feedback to suppliers in the form of Buyer Status Alerts and quarterly Buyer Feedback Reports.
How does BuyerZone attract buyers?
For more than 15 years, BuyerZone has served as a trusted purchasing authority to millions of businesses nationwide. Our comprehensive Buyer’s Guides and purchasing articles appear on leading websites including BusinessWeek, Entrepreneur.com, Yahoo! Small Business and Inc.com. We also have advertising relationships with Reed Business Information publications, websites and tradeshows, connecting us to millions of business readers each and every day. BuyerZone also targets business buyers through marketing programs and strategic partnerships with key industry associations. And our e-newsletter, The Real Deal, reaches more than 500,000 subscribers each month, keeping buyers closely connected to the service through current “hot topic” purchasing advice and exclusive supplier deals.
What types of businesses use the BuyerZone Request for Quotes service?
While many of our users are small to mid-sized businesses, Fortune 500 companies, universities, government and state agencies and other large organizations also rely on BuyerZone for their purchasing needs. This sample of large organizations that use BuyerZone’s Request for Quotes service demonstrates our ability to reach beyond the small and mid-sized business market.
Membership in the BuyerZone Supplier Network
After I enroll in the program, how many leads will I receive each month?
You select the total number of leads you’d like to receive each month at the time of registration. You may adjust this number at any time through your online account or by contacting a member of the BuyerZone Customer Care team at 888-393-5000 or custcare@buyerzone.com
How many other suppliers will receive the same lead?
Buyers have told us that in order to make educated purchasing decisions, they would like to receive somewhere between 4 and 6 quote responses from top quality suppliers. The maximum number of suppliers who are connected with each buyer varies by lead category, but the number is never more than 6.
What if my category is filled or not available? Can I be wait-listed for a category?
If you do not see a category listed for a product or service you currently sell or plan to sell, please email us with your suggestion and we will get in touch with you. Some categories are currently closed to new suppliers, but we do keep waiting lists and allow suppliers to join the network as soon as a slot has opened up. If you would like to be wait-listed for a closed category, please email us and a Customer Care representative will be in touch to process your wait-listed registration.
When will I be billed for the leads I receive?
You will be billed monthly for the leads you receive. An email invoice will be sent to you with the total charge and list of all individual leads that were delivered to you. A credit card is required to participate in the BuyerZone program. All lead fees will be automatically billed to the credit card account you specify.
What is BuyerZone’s guarantee?
BuyerZone follows a rigorous screening process in order to maximize the quality of our leads. We guarantee that each lead you receive from us is:
- submitted by a business customer
- not from one of your competitors
- submitted for the product or service category that you requested
- submitted for the service territory you specified
- delivered to you within two business days of the Request for Quotes submission
Full program guarantee details are available in the BuyerZone Program Terms & Conditions.
What is BuyerZone’s cancellation policy?
You may opt out of the Lead Referral Program at any time following 90 days of enrollment. You must provide written notice (by email) to the BuyerZone Customer Care team to request cancellation of your account. You will receive receipt of notice and a full cancellation of your account will be completed within 3 business days. Note that different terms apply for companies enrolled in BuyerZone’s National Supplier Program.
What are the main terms and conditions of the program?
- Minimum program commitment is 90 days
- Supplier is responsible for paying for all leads that they receive
- Supplier is responsible for an annual $40 account maintenance fee
How long will it take for my account to be activated?
It may take up to 72 hours for your account to be activated. You will receive notification via email when your account is live.
Can I make changes to the type and number of leads I receive?
Yes, you may change the type and number of leads that you receive at any time through your BuyerZone online account or through a member of our Customer Care team. Please note that sales territory and lead availability varies depending upon category.
Need more information or prefer to speak with a member of our Customer Care team?
Contact us at 888-393-5000 or custcare@buyerzone.com
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