This month's issue
Don't let market madness be a distraction
Unless you're in the financial sector, the chaos on Wall Street shouldn't have a day-to-day impact on your operations. Even if business is down, you've got clients to satisfy and bills to pay, so stay focused.
It might even be time to add a new marketing tactic to your arsenal. This month's Q&A focuses on search engine marketing – displaying your text ad to thousands of web searchers. Or maybe you need new facilities – our featured Steel Buildings Buyer's Guide can introduce you to an inexpensive construction option.
Questions? Comments? Let me know and I'll address them in future issues.
- Jeremy Sacco, BuyerZone Editorial Manager
Among the many benefits a prefabricated steel building affords your business: it's less expensive than traditional construction, it can be completed in just a few months, and it's durable enough to last for decades.
Read our Buyer's Guide to learn the features of steel buildings, available options, how to choose a dealer, and pricing.
Read the complete Buyer's Guide here.
Don't let a vendor intimidate you into making the wrong purchase: here are 5 scary sales tactics you'll want to watch out for the next time a salesperson is pitching their solution.
Read the full article.
Getting new customers to your web site can be a challenge, but an experienced search marketing team can give you the best chance at success. Mark Franklin, Director of Search Marketing for Datran Media, explains which search marketing techniques work best and how businesses with limited budgets can get started.
Read the full Q&A.
One of your most important considerations when shopping for an LCD projector is how bright you need the machine to be. BuyerZone's editors break down the different levels of LCD projector brightness available.
Read BuyerZone's expert answer or ask your own question.
National business headlines
Options for outsourcing your IT support and network management continue to expand with new services from Sparxent and Staples.
-- Source: Network World
Which would you rather be: a Wall Street banker without a job or a small company? In these times, in the midst of an economic meltdown, the choice should be obvious.
-- Source: Forbes
You've probably seen plenty of embarrassing gaffes from job applicants - but does your business make any of these mistakes on the other side of the hiring process?
-- Source: U.S. News & World Report