Start-Up Profile: Cereality Cereal Bar & CafeRestaurants & Institutions  Concept: Quick-service cereal bar First location: Arizona State University’s Memorial Union, Tempe, Arizona Units: 12 (est.) Franchise space: 1,500 square feet Average check: $2.75 for two scoops of cereal, milk and a topping Corporate office staff: 11 Brand development: Cereality Cereal Bar & Cafe was created by co-founders Rick Bacher and David Roth, who were excited about taking cereal to the retail market. In addition to cereal, menu items include cereal bars, snack mixes, juice, soft drinks, milk and coffee. Related Articles
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