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 Table of Contents
 • Introduction
 • How It Works
 • Media Coverage Types
 • Why Use A Service
  • Choosing A Service
 • Pricing
 • Special Tips


Special Tips

Make sure to ask if there is a minimum term before signing up with a service. Some of the national providers require a 3-month minimum commitment.

Check if there are additional charges for monitoring more than a certain number of search topics.

Trade publication coverage can be quite inconsistent across services. If that's where the majority of your mentions will happen, make sure that the clipping service includes those industry publications that are important to you.

To learn of other clipping services in the area, consult a local public relations association.


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