In the summer of 1994, the entire category of Web conferencing software consisted of two products. Both were free packages that looked very primitive compared to what is available today, an arena that now boasts more than 60 different products.
Any business that requires one-on-one meetings but doesn't want to spring for an extensive travel budget should seriously consider Web conferencing software. Because most services are browser-based, very little is needed in the way of special software or hardware.
Finding the right product for your needs is just a matter of learning what is available, and how the options fit into your business.
Must-have features when researching Web conferencing software
To get the most out of your software, you need to be sure that some specific features are included in the Web conferencing software you choose. These are bare minimum items that any reputable package will offer, and they're the things to look for first:
Reservationless - A reservationless package will allow your business to perform conferences whenever needed, without having to reserve a spot.
Variety of communication options - Having the choice text, voice, or voice and video means flexibility. The more flexible your Web conferencing software, the more use your business will get out of it.
Number of participants - On the free or very low-cost end, your conferences will be limited to about six to 15 participants. If you need more openings, look for them from the start.
Document and project sharing - This option allows participants to share files and documents on the fly.
Recording and playback - Handy for any business that wants to be able to share "recorded" minutes of their meetings with employees and key players that weren't able to attend.
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Key purchasing considerations
After researching the features that best fit your needs, there are several other considerations to take into account before you make a purchase. The Internet conferencing software market is developing rapidly, so prices are all over the place and finding something within your price range isn't too difficult. It's the other "make or break" considerations that matter.
First, consider what operating system you will be working with - especially if your business will be running the Web conferencing software from its own server, rather than allowing it to be hosted by a service provider. Many options are available for Unix and Windows servers, but relatively few exist that support Macs.
Next, think about browser support. Nearly all the packages rely heavily on Web browsers, and you need to consider what special add-ons are required. If there are specific downloads that must be installed, will all your participants be able to access and install them easily? Finally, you'll want to look at customizability. Nearly all packages are offer some extent of customization, but if you want to brand your package with your business name, logo and colors, you'll need to look carefully at how well - and how easily - this can be done with the software you're considering.
Ready to start comparing software providers? BuyerZone can help. We can connect you to multiple web conferencing providers – fill out one simple free quote request form and they'll contact you to answer your questions and give you customized price quotes.
