Industry insights are experts within the retail industry who have experience across broad or focused areas of their industry. Each week our expert columnists will share their insights and advice on popular retail topics such as technology trends, seasonal shopping, customer satisfaction tips, and more!
Research has shown that behavioral ads consistently outperform contextual ads. Still, consumers have concerns regarding their privacy. Industry Insights' Joe Keenan weighs the pros and cons to the controversial issue.Aug 23, 2013Why Retailers Need to Price Optimize
Price optimization and management software are predicted to help increase retailers' gross margins, on average, by more than 2%. Industry Insights' Gilon Miller explains more on why retailers need to price monitor.Aug 14, 2013